Facebook has introduced an automatic photo-enhancement feature on iPhone, according to Digital Spy.
Photographs uploaded to the social network through its iOS app will automatically be optimised for viewing online.
Facebook, which owns imaging service Instagram, has long offered photo-enhancement options, but they will now be applied by default.
Users can still apply their own tweaking and have the option to revert to the original image, should they prefer.
Facebook is yet to announce the feature for its desktop service, but it is on the way to Android users, according to TechCrunch.
Rival network Google+ introduced a similar feature around a year and a half ago.
